Tuesday, March 09, 2010

Planet Antares Vending Machines

Whenever we talk of vending machines or vending business, we are often reminded of machines located in schools, offices or shopping malls offering wide range of services to customers across the globe. It is quite surprising that most new operators are not even aware of the possibility of locating vending machines outdoors.

However, outdoor location of vending machine is still under consideration. This does not mean that none of these machines were ever located outdoors. We rarely find few machines located in amusement centers and parks. It is really interesting to know that vending machines located outdoors have the ability of generating huge sales.

Besides this, vending machines located outdoors have their own advantages, the main benefit being wider reach. Some of the attractive features of outdoor vending machines are mentioned below:

• Increase footage: Vending machines installed outdoors are capable of increasing footage in retail stores. This is a dual benefit of locating the machine outdoor. A customer who visits the retail store is automatically attracted towards the machine and vice versa with a customer who visits the Planet Antares machine. In both these cases, sales of both vending machine and retail stores can be boosted.

• Machines that are located outside parks have noticed that there has been an increase in the number of people visiting parks.

• National accounts of vending management companies that manage vending companies have advised vending operators to make better use of vending opportunities including outdoor sites.

The only negative aspect of outdoor vending machine lies in its maintenance. Indoor vending machines on the other hand are hassle free in terms of maintenance. But in terms of profitability, there is a mixed reaction in the market. Some people feel that outdoor and indoor machine generate the almost similar returns. While vending management companies are of the view that outdoor locations provide higher sales and revenue when compared to indoor ones.

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