Thursday, January 15, 2009

Planet Antares Vending Product Flexibility And Branding

As a Planet Antares vending operator, you are free to stock your vending machines with diverse kinds of products.

For example, some people prefer Coke while others like Pepsi. In this case, you would just need to store both brands. Customer preferences vary along with the kind of account you have. The more people in a vending location, the more will be the diversity in their tastes. Everyone will not like the same products.

According to a national survey, personal preferences for cold drinks are classified as follows:
Coke – 38.6%
Pepsi – 27.4%
Others – 34%.
Planet Antares vending machine operators should avoid selling a single product. This leads you to exclude the customers in other segments. By keeping a variety of soft drinks in your Planet Antares vending machine, you can keep all the customers satisfied. That will lead to repeat business for you.

Don’t forget to verify that the contractor engaged by you provides high quality, fresh merchandise. All products must be removed from your vending machine one the date of expiry of freshness.

With increasing health awareness, this is a crucial factor. No vending operator would like consumers to buy expired items as this might be followed by complaints and cause loss of business.

It is best to go for branded products in your vending machines because they are the ones that are popular and easily recognizable. These products are usually advertised on national media, so you will not need to advertise them.

Being hassle free, you can just place them in your machine and the customers will purchase them. When you go for unbranded or local items, you will have to promote them by giving out free samples or just hope that the product sells. Thus, it is best to vend branded products through Planet Antares vending machines.

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